2025 BUYER APPLICATION FORM

 

We’re excited that you want to join us in Marrakech for PURE 2025! The world’s definitive experiential travel community will be there, eager for a week of business, game-changing ideas and immersive events.

 

Let’s get to it! This form will take you around 10 minutes to complete. It will consist of three parts:

1. Create a new account. Please use the details of the person you’d like to attend PURE.

2. Share details about you and your business to build a company profile - if you’re accepted, this information will be visible to PURE exhibitors, so be as clear and thorough as possible!

3. Give us three references, so we can check you’re a great fit for our community.

Remember that by ‘signing’ on the last page of this form, you are committing to participate in PURE 2025 if your application is successful, as per our terms and conditions.

 

READ ME: Are you ready to commit to completing this form in one go? If you don’t finish the form and click submit at the end, you’ll need to wait 24 hours before beginning again.

Account Details

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Please choose the record with your current or most recent information:

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Before you go any further, there’s a few things you need to know:

 

Each accepted buyer attending PURE pays a Community Fee of £429. A portion of this goes straight to our charity partner,  Education For All (EFA), helping girls and young women finish their education in Morocco.

 

Included in that price, you’ll get the full PURE experience, which includes:

 

- Up to 42 pre-scheduled appointments

- Four nights’ accommodation at one of our Marrakech hotel partners

- A ticket to Open House, our thought leadership festival

- Entry to three iconic PURE parties

- Exclusive rates to attend a Pre or Post PURE Tour

- Entry to the coveted PURE Awards & if shortlisted an invite to Innovation Lab

- Option to attend our annual Community Project

- Three networking lunches

- Organised transfers throughout the event

 

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THE PRACTICAL STUFF
COMPANY INFORMATION
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YOUR PURE PROFILE

 

Help us and the PURE community get to know you a bit better. We’ll use this information when reviewing your application, to see if you’ll be a good fit for the show.

Company Description

This should be a short summary of the most important and interesting aspects of your company, and the ways in which you Change Worlds. If your application is accepted, the PURE exhibitors will read this to help them decide whether they'd like to meet you or not.

* Please keep your description to a maximum of 50 words.

Which category best describes your business?
What is your purchasing authority within your company?
What year was your business founded?
How many employees are there in your company?
What was your company's annual turnover for the last financial year?
What percentage of your business is 5*?
What percentage of your business would you describe as truly experiential?
What do your clients spend (on average) per night?
Please list all the relevant travel industry affiliations you have. Please check all that apply or specify in the 'Other' box underneath
If you have a host agency, please specify which one:
Which, if any, other travel industry trade shows do you plan to attend in the next year?
Which are the top three destinations for your clients right now?
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WHAT ARE YOU LOOKING FOR?

 

Remember, if you are accepted, this will help create your company profile which will be showcased to exhibitors when they are choosing who they would prefer to meet with at the show. 

In which geographical regions are you interested in sourcing experiential travel products and services? (Please select multiple)
Please tell us which products you are interested in sourcing from exhibitors attending PURE. Please choose as many as necessary.
Please tell us which PURE category of exhibitors you would like to meet with.
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YOUR REFERENCES

 

Please provide us with 3 companies from the PURE Guest List  that you have worked with, so we can ask them for a reference. As PURE is a global show, please select companies from 3 different regions where possible.

 

Please note, some operators and hotel groups (such as Belmond and A&K) can take a while to revert since they are chosen by lots of applicants, so where possible do try to select individual hotels. 

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TERMS & CONDITIONS
Please tick the box below to confirm that you have read and understood the Terms and Conditions of this contract.
If your application is successful, you’ll need to pay your Community Fee of £429 plus credit card fee, a portion of which goes straight to our charity partner, Education For All (EFA), helping girls and young women finish their education in Morocco.
443.00

 

Important: If at any point you wish to withdraw your application, please let us know before we send you an acceptance email.  

Please only submit this application if you are able to commit to the dates of the show (8 - 11 September 2025), as cancellation upon acceptance of your application will incur an administration fee of £250, as per our Terms and Conditions. 

 

If you have any concerns regarding the application process, please visit the buyer FAQ page.

 

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YOUR PROFILE SUMMARY

 

Thanks for submitting your information; below is a summary of your PURE 2025 profile. If your application is successful, this will be viewed by the PURE exhibitors when they are making appointment preferences.

So that you get the most out of PURE we ask that you triple check you are happy with everything you have submitted. If you wish to make any changes, simply click 'Edit'.

Once you are completely happy with your answers, click 'DETAILS ARE CORRECT, SUBMIT' to save your profile. You will not be able to return to edit after that. 

Please note, if you do not click 'DETAILS ARE CORRECT, SUBMIT' we will not receive your information.

 

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APPLICATION FORM COMPLETE 

Thank you for completing your PURE 2025 application form.

What's next?

  • Our team will review your application and contact the references you provided if appropriate.

  • We will update you on the status of your application via email, but please be patient as we receive a huge number of applications every week.

Until then, keep an eye on PURE’s website for all the latest information about this year’s show.

 

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